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  Tech Industry Amazon is shutting down one of the oldest staples on the internet So long, Global Rank. By  Matt Binder   December 11, 2021      > Tech Industry It's the end of an era. Amazon has  announced  that it will be shutting down Alexa. No, Amazon isn't shuttering the popular voice assistant found in its home technology products such Echo Dot. The ecommerce giant is closing down  Alexa.com , an online service that the vast majority of Amazon customers are likely unaware even existed. However, for old school internet users, Alexa.com has long been a staple of the world wide web. Alexa Internet, Inc. was originally founded in 1996 and later acquired  by Amazon in 1999  for a quarter of a billion dollars in stock. A screenshot of the top websites in April 2009. The company provided web traffic analysis services based on data it pulled from users who installed Alexa's toolbar for their internet browser. Alexa later swapped out the toolbar for browser extensions and a

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