BoM Analysis – iPhone 14 Pro Max
BoM Analysis – iPhone 14 Pro Max Costs 3.7% More to Make Than iPhone 13 Pro Max FEBRUARY 13, 2023 | IN BLOGS | BY SHENGHAO BAI The blended bill of materials (BoM) cost for the iPhone 14 Pro Max with 128GB Nand flash is about $464, a 3.7% increase from that of the iPhone 13 Pro Max. In the iPhone 14 Pro Max, Apple’s self-designed chips accounted for over 22% of the total BoM cost. Apart from the A16 bionic processor, Apple’s self-designed chips include PMIC, audio, connectivity and touch control. The upgrade to the A16 Bionic chipset from the A15 Bionic resulted in an $11 cost increase, driving the processing group’s cost share to 20% in BoM. The new main camera with a 48MP image sensor and the screen with an always-on display feature drive the cost increase. Producing a 128GB iPhone 14 Pro Max mmWave smartphone costs Apple up to $474, according to Counterpoint Research’s BoM analysis . The BoM cost of the sub-6GHz model comes to $454